Taboola’s AI That Automatically Maximizes Conversions Sees Almost Double Growth in Past 90 Days; Brands Including Hyundai, ERGO, Leica Camera, Adopting It; Technology Now Accounts for More...
Taboola.com Ltd. - Ordinary Shares (TBLA)
Company Research
Source: GlobeNewswire
NEW YORK, Jan. 29, 2024 (GLOBE NEWSWIRE) -- Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced rapid adoption and results for its performance advertising-focused bidding technology, called Maximize Conversions. Since launching just 3 months ago, this technology is already being used by 50 percent of Taboola advertisers, including Hyundai, ERGO, Leica Camera, Sonova, Peugeot Turkey, and Opel Turkey, with some advertisers seeing 110 percent increases in conversions. Taboola’s Maximize Conversions empowers Taboola advertisers to evolve beyond manual and time-consuming cost per click (CPC) bidding strategies, in favor of simply specifying a budget and having Taboola’s algorithm automate the CPC bid to drive as many conversions as possible, while staying within budget. Advertisers are using Maximize Conversions to drive results, boosting conversions while maintaining their Cost Per Acquisition (CPA). In addition to making ad cam
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TBLA
News
- Taboola.com Ltd. (NASDAQ: TBLA) had its "buy" rating re-affirmed by analysts at Benchmark Co.. They now have a $6.00 price target on the stock.MarketBeat
- Earnings Preview: Taboola.com Ltd. (TBLA) Q1 Earnings Expected to Decline [Yahoo! Finance]Yahoo! Finance
- Taboola Introduces Taboola Select, Empowering Large Advertisers to Drive Performance Campaigns on a Curated Set of the World's Most Trusted PublishersPR Newswire
- Taboola.com Ltd. (NASDAQ: TBLA) had its "buy" rating re-affirmed by analysts at B. Riley. They now have a $5.25 price target on the stock.MarketBeat
- Taboola Introduces Taboola Select, Empowering Large Advertisers to Drive Performance Campaigns on a Curated Set of the World’s Most Trusted PublishersGlobeNewswire
TBLA
Earnings
- 2/28/24 - Beat
TBLA
Sec Filings
- 4/23/24 - Form ARS
- 4/23/24 - Form DEF
- 4/12/24 - Form PRE
- TBLA's page on the SEC website