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Stock impact report

How To Protect Your Brand Value From Cyberattacks [Forbes]

Target Corporation (TGT) 
Last target corporation earnings: 3/3 06:30 am Check Earnings Report
US:NYSE Investor Relations: investors.target.com
Company Research Source: Forbes
Al Ramich is CEO atSmallGiants, a full-service digital marketing agency for early-stage companies. Al also founded deep-tech firm Loomi.aigettyCyberattacks can happen to any business at any time. It’s an increasingly prevalent form of organized crime, and the tactics employed by cybercriminals are getting ever more ingenious. But does it matter? What do you stand to lose?Everything.Data breaches can cost businesses millions of dollars in fees, logistics and recovery costs, not to mention reputation damage—because consumer faith is lost in an instant if a brand is perceived to be a risk. And that trust is all but impossible to regain.Yet huge corporations are successfully held to ransom every day by cyber crooks demanding millions for the safe return of data. And more often than not, brands are compliant. After all, the social repercussions of being outed as “untrustworthy” carry a huge and irreparable weight. RiskBeing aware of risks to your business is key. Risk arises from a combina Show less Read more
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