What To Do When Crisis Strikes: Five Tips On Crisis Management [Forbes]
Target Corporation (TGT)
Last target corporation earnings: 3/3 06:30 am
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Source: Forbes
Getty In the 21st century, a communication crisis can take the form of anything from a data breach to a tweet made in bad taste to a product gone wrong to a false accusation or rumor. Regardless of the source or nature of the problem, every crisis needs a response -- and quickly. What’s amazing is how poorly even the biggest and smartest brands and public figures sometimes handle crises. As managing partner of Main & Rose, a global strategic communications firm that specializes in crisis management, I have seen it all. We have managed some of the most high-stakes crises in which we have had to mitigate potential damage and protect the integrity of well-known brands. These experiences have taught me and my team an extensive amount, and the following five tips about crisis management are key. 1. Move fast. In today’s digital age, news travels faster than lightning. When something goes wrong, we no longer have the luxury of waiting to respond. If you don’t s
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News
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TGT
Earnings
- 3/5/24 - Beat
TGT
Sec Filings
- 4/11/24 - Form 4
- 4/11/24 - Form 4
- 4/11/24 - Form 4
- TGT's page on the SEC website