Toyota Gets Tough for a Soccer-Filled Summer with Tacoma and Tundra
Toyota Motor Corporation (TM)
US:NYSE Investor Relations:
toyota-global.com/investors
Company Research
Source: PR Newswire
PLANO, Texas, June 12, 2019 /PRNewswire/ -- The triumphant cheers of soccer fans and the roar of Toyota Tacomas and Tundras will echo throughout the summer as Toyota launches its "Choose the Toughest Field" soccer campaign. The multifaceted communications platform builds powerful connections between the game, players, fans and trucks that are ready to take on the toughest of challenges.Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8555051-toyota-tundra-tacoma-choose-the-toughest-field-soccer-campaign/Toyota returns as the official automotive sponsor of the 2019 Concacaf Gold Cup tournament, where the best soccer players from North and Central America and the Caribbean will compete to determine the region's best team. In addition to an interactive pre-game celebration for fans (Futbol Fiesta), the partnership also includes broadcast, in-cinema, social, digital, in-stadium signage and messaging on stadium screens."This campaign champi
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