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Stock impact report

New Toyota RAV4 Hybrid sparks 2026 demand crunch. Here's why [USA TODAY]

Toyota Motor Corporation (TM) 
US:NYSE Investor Relations: toyota-global.com/investors
Company Research Source: USA TODAY
Puka Nacua shares gratitude for his journey and his Toyota Super Bowl ad debut in interview. Toyota may struggle to meet high demand for the redesigned 2026 RAV4. The Toyota RAV4's popularity stems from its reliability, value and its practicality. Is the so popular that it's being sold quicker than the automaker can produce the vehicles? Toyota makes some of the most beloved auto options in the country, including the RAV4 small SUV, Corolla small car and Camry midsize car. It's the most reliable car brand on the market, says The RAV4 nameplate is regularly a best-selling model for the brand and its segment. But is it too popular for Toyota to keep up with since it has become a hybrid-only model? Toyota could struggle to meet RAV4 demand following redesign Toyota dealers "will face a headwind in 2026 as their most popular nameplate transitions to a new generation," according to . The brand is "keenly aware it can not ramp up production of the new 2026 Toyota RAV4 quickly Show less Read more
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