Toyota Reignites 'Start Your Impossible' Campaign: A Global Vision with Local Action, Emphasizing Belief that No Journey is Taken Alone [Yahoo! Finance]
Toyota Motor Corporation (TM)
US:NYSE Investor Relations:
toyota-global.com/investors
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Source: Yahoo! Finance
TOYOTA CITY, Japan April 17, 2024 /PRNewswire/ -- Today, Toyota Motor Corporation (Toyota) launches the next chapter of the "Start Your Impossible" global marketing campaign, igniting excitement for the Olympic and Paralympic Games Paris 2024. The global campaign showcases the power of local communities rallying behind their athletes and emphasizes Toyota's belief that no journey is taken alone. The "Start Your Impossible" campaign not only showcases remarkable Olympic and Paralympic athletes but also sheds light on the heroes behind their success — the coaches, teammates, parents, and fans —the community that fuels their journey. The campaign message celebrates that where you come from – your community – matters. It's this respect for local communities and long-standing commitment to sports that shines in Toyota's support of more than 200 Olympic and Paralympic athletes around the world. "Start Your Impossible" commercials include: 'Send Off' highlights the powerful impact o
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