Travel + Leisure Co. and Allegiant Announce Multi-Year Marketing Agreement
Travel Leisure Co. Common Stock (TNL)
Company Research
Source: Business Wire
ORLANDO, Fla.--(BUSINESS WIRE)--Travel + Leisure Co. (NYSE:TNL) and Allegiant (NASDAQ: ALGT) announced a multi-year marketing agreement, allowing both companies to grow their customer engagement through cross-company promotion.The two travel companies will share promotional offerings to each other’s customers, providing offers to a broad spectrum of travelers. Allegiant, with more than 15 million Allways Rewards members, and Travel + Leisure Co., with more than 800,000 vacation ownership members and 3.5 million vacation exchange members, will each benefit from a highly engaged base of travelers.“With more than 100 Club Wyndham and WorldMark vacation ownership resorts within 50 miles of an airport served by Allegiant, we have a highly complementary customer base who shares the desire for affordable family vacations,” said Scott Cavanaugh, vice president of strategic partnerships for Travel + Leisure Co. “This marketing agreement will allow us to accelerate growth by offering unique
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