TransUnion and Tubi Collaborate to Meet Connected Consumer Needs as Demand for Streaming TV Accelerates
TransUnion (TRU)
Last transunion earnings: 4/28 06:50 am
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investors.transunion.com
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Source: GlobeNewswire
CHICAGO, April 15, 2020 (GLOBE NEWSWIRE) -- In the rapidly accelerating direct-to-consumer streaming TV market, consumers increasingly expect personalized viewing experiences. Tubi, the world’s largest ad-supported video on demand (AVOD) service, is partnering with TransUnion (NYSE: TRU) to enhance the way consumers engage and interact with content platforms. The partnership enables Tubi to deliver curated content and viewer experiences by establishing a more enriched view of individuals and households. This unique picture of the connected consumer is created by combining Tubi’s deep understanding of content viewing behaviors with TransUnion’s robust data assets, rooted in their cross-verified consumer database. As a result, advertisers can more seamlessly bridge the gap between individual and household, and deliver a more personalized ad experience alongside the content. “The integration of TransUnion data assets can help companies connect the dots to gain a more comprehe
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TRU
Earnings
- 10/23/25 - Beat
TRU
Sec Filings
- 12/2/25 - Form 4
- 12/1/25 - Form 144
- 11/4/25 - Form 4
- TRU's page on the SEC website