Netflix Says Users of Subscription Plan With Ads Hit 40 Million [BNN Bloomberg (Canada)]
The Trade Desk, Inc. - Class A (TTD)
Last the trade desk, inc. - class a earnings: 2/27 04:01 pm
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US:NASDAQ Investor Relations:
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Source: BNN Bloomberg
The number of users rose from 5 million a year ago, Amy Reinhard, the company's president of advertising, said Wednesday in New York where Netflix was presenting its future programming lineup to potential sponsors. Ad-plan subscribers amount to over 40% of the sign-ups in the countries that offer the plan. The company has 270 million subscribers overall. Netflix is working to make ad sales a major new revenue component — and bringing the technology in-house to increase its ability to manage the business. Having its own platform will let the company offer sponsors new ways to buy ads as well as measure their effectiveness. In the coming months Netflix will expand its buying capabilities to additional online advertising companies. The Trade Desk Inc., Google Display & Video 360 and Magnite Inc. will join Microsoft Corp. in facilitating automated ad purchases. For measurement and verification the company is working with Affinity Solutions, DoubleVerify, iSpotTV, Kantar, Nielsen an
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High impacting The Trade Desk, Inc. - Class A news events
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News
- Mediavine Adopts OpenPass to Empower Publishers Across the Premium Internet [Yahoo! Finance]Yahoo! Finance
- The Trade Desk, Inc. (NASDAQ: TTD) had its price target raised by analysts at BTIG Research from $114.00 to $142.00. They now have a "buy" rating on the stock.MarketBeat
- Evertune is building marketing analytics tools for LLMs. Check out the pitch deck it used to launch from stealth with $4 million in seed funding from Eniac. [Business Insider]Business Insider
- The Trade Desk, Inc. (NASDAQ: TTD) was downgraded by analysts at New Street Research from a "neutral" rating to a "sell" rating. They now have a $86.00 price target on the stock.MarketBeat
- The Trade Desk, Inc. (NASDAQ: TTD) is now covered by analysts at Wells Fargo & Company. They set an "overweight" rating and a $150.00 price target on the stock.MarketBeat
TTD
Earnings
- 8/8/24 - Beat
TTD
Sec Filings
- 10/24/24 - Form 4
- 10/23/24 - Form 4
- 10/22/24 - Form 144
- TTD's page on the SEC website