Netflix Ad Tier Reaches 40 Million Monthly Active Users Globally [Yahoo! Finance]
The Trade Desk, Inc. - Class A (TTD)
Last the trade desk, inc. - class a earnings: 2/27 04:01 pm
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Source: Yahoo! Finance
Over 70% of the company's ad-supported members watch content for more than 10 hours per month — 15 percentage points higher than the nearest competitor, according to Nielsen data provided by Netflix. The company noted that users also pay more attention three hours into what they are watching compared to when they first start and, as a result, are twice as likely to respond to an ad compared to other streaming services and linear TV. The latest milestone for the ad-supported tier was revealed by Netflix Advertising president Amy Reinhard during the company's upfront presentation. In addition to the latest disclosures, Netflix revealed it would bring its advertising technology in-house with the launch of a new platform to provide advertisers with new ways to buy and measure impact and new insights to leverage. “Bringing our ad tech in-house will allow us to power the ads plan with the same level of excellence that's made Netflix the leader in streaming technology today,” Reinha
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News
- Mediavine Adopts OpenPass to Empower Publishers Across the Premium Internet [Yahoo! Finance]Yahoo! Finance
- The Trade Desk, Inc. (NASDAQ: TTD) had its price target raised by analysts at BTIG Research from $114.00 to $142.00. They now have a "buy" rating on the stock.MarketBeat
- Evertune is building marketing analytics tools for LLMs. Check out the pitch deck it used to launch from stealth with $4 million in seed funding from Eniac. [Business Insider]Business Insider
- The Trade Desk, Inc. (NASDAQ: TTD) was downgraded by analysts at New Street Research from a "neutral" rating to a "sell" rating. They now have a $86.00 price target on the stock.MarketBeat
- The Trade Desk, Inc. (NASDAQ: TTD) is now covered by analysts at Wells Fargo & Company. They set an "overweight" rating and a $150.00 price target on the stock.MarketBeat
TTD
Earnings
- 8/8/24 - Beat
TTD
Sec Filings
- 10/24/24 - Form 4
- 10/23/24 - Form 4
- 10/22/24 - Form 144
- TTD's page on the SEC website