Mastering Pivots & Turnarounds: #1 Lesson From Under Armour, Hertz & Apple [Forbes]
Under Armour, Inc. Class C (UA)
Last under armour, inc. class c earnings: 2/11 06:55 am
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Source: Forbes
With the high failure rate in new ventures and small businesses, which is a question many entrepreneurs and financiers have struggled with, including the leaders of Under Armour and Hertz. The Struggle at Under Armour Kevin Plank, who built Under Armour from startup to unicorn, is back as the CEO of Under Armour after firing Stephanie Linnartz . Linnartz had been on the job for about 13 months – expectations were that it would take a few years for the turnaround. Under Armour's sales had fallen from $5.3 billion (2019) to $4.5 billion (2020) before rebounding to $5.9 billion in 2023 . And net income, which had fallen to a loss of $549 million in 2020, has increased to a profit of $387 million in 2023. Plank, who is said to have resigned due to public pressure caused by “scandals,” is still the major shareholder of Under Armour and controls it. The Continued Turmoil at Hertz Hertz is an even more interesting turnaround story. Hertz, which is controlled by Knighthead Capital Manage
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