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Stock impact report

Blue Ocean Business Strategy: Key To Overcoming Economic Downturns [Forbes]

Uber Technologies, Inc. (UBER) 
Last uber technologies, inc. earnings: 2/6 04:05 pm Check Earnings Report
Company Research Source: Forbes
Photo:GettyOne of my favorite business books is calledBlue Ocean Strategy,Blue Versus Red OceansIf we compare companies to fish swimming in a vast ocean, then we can say there are two types of oceans. The red ocean is full of blood because it is a space where sharks bite savagely, while blue oceans are new spaces where sharks are scarce, and they become your allies rather than foes.What does this mean? If you are launching a startup or you are pivoting an existing company, you will have a hard time competing in the red ocean, because everyone in this part of the ocean is fighting for small pieces of the same pie. You are much better off creating a company in the blue ocean, with little or no competition.Years ago, when I launched my first business, I did not know any better, so I created a red ocean business. It took many mistakes for me to realize I will succeed much faster if I swim with sharks as allies in the blue ocean. Nowadays, I apply the blue ocean strategy every time I analy Show less Read more
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