The business of influence with MKBHD [The Verge]
Uber Technologies, Inc. (UBER)
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Source: The Verge
Marques Brownlee is one of the best reviewers I know, and also one of the most savvy and successful YouTubers. And he’s been in the game for a long time: he started the channel MKBHD in 2009 when he was just a teenager making videos about his new HP laptop. Since then, he’s grown it to one of the biggest tech channels on YouTube, with 13.5 million subscribers, a podcast, and a growing support team.But what looks effortless and fun to the viewer is often the result of careful planning and investment. YouTubers are entrepreneurs, and Brownlee — my guest on today’s episode ofDecoderI am fascinated by the business of influence, and so I wanted to talk to Marques about the day-to-day operation of a YouTube channel where he plays every role from business development to ad sales to actually reviewing the phones. We talked about what he can and can’t scale, how he thinks about his dependency on YouTube as a platform, and what the future of his business looks like. Here’s a little news: he’s l
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UBER
Earnings
- 2/7/24 - Beat
UBER
Sec Filings
- 4/23/24 - Form DEFA14A
- 4/19/24 - Form PX14A6G
- 4/18/24 - Form 4
- UBER's page on the SEC website