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Stock impact report

How Lyft's David Risher seized his ‘wet cement' moment [Yahoo! Finance]

Uber Technologies, Inc. (UBER) 
Last uber technologies, inc. earnings: 2/6 04:05 pm Check Earnings Report
Company Research Source: Yahoo! Finance
Risher, an early Amazon executive who was running his own nonprofit , discussed the idea with his wife and then wrote out his pitch for the job. It was titled: . Defining what leadership meant for the No. 2 in the US ridesharing market was not obvious, however. Uber, its category-defining rival, made almost eight times as much revenue in the previous year, and Lyft's chances of overtaking it were remote. Risher saw the company as a one-time innovator that had lost momentum. He needed to re-energize a rideshare experience that no longer felt “magical” for customers, he concluded, rather than focus on “us versus the other guys.” (When asked why he only ever refers to Uber as “the other guys,” rather than by name, he makes a face and declines to comment.) Almost three years later, Lyft is still No. 2 to Uber, but a far healthier one. It is reporting record numbers of active passengers and drivers. It has swung from consuming $300 million in cash in the year before Risher took over Show less Read more
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