After betting $1 billion on podcasts, Spotify is launching video learning courses in the U.K.—including a $44 ‘Dog Body Language' class [Yahoo! Finance]
Udemy, Inc. (UDMY)
Company Research
Source: Yahoo! Finance
Now, the music streaming giant is betting you'll be tempted to splurge on pricey learning courses in everything from building a start-up to becoming a DJ. Spotify has launched learning courses on its platform on a trial basis in the U.K. as part of its latest strategy to diversify beyond music streaming. The courses appear to be inspired by MasterClass—where famous faces divulge industry secrets—and video-learning platforms like EdEx, LinkedIn Learning, and Udemy. Diary of a CEO host Steven Bartlett leads a course on starting and scaling a “multi-million pound business.” Take That singer Gary Barlow, meanwhile, hosts a 29-lesson course on songwriting. Both courses will set you back a sizeable £48.90 ($61.81). Those sums, though, look like a relative bargain, compared with the price of music lessons. Introductory courses on piano and acoustic guitar are going for £92.90 ($117.44). The list of courses gets increasingly zany as you go on. Users can pay £35 ($44) to access a c
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Earnings
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