UFC CEO Dana White on Ram Return to NASCAR Truck Series: 'I Love Challenges' [FOX News]
United Rentals, Inc. (URI)
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Source: FOX News
During Friday night's broadcast of the 2026 Fresh From Florida 250 on FS1, UFC CEO Dana White joined Jamie Little Kevin Harvick and Joey Logano to discuss how he helped Ram return to the Craftsman Truck Series. "Ram, the CEO, Tim [Kuniskis] reached out to me and came out to Las Vegas and talked to me about helping them bring Ram back to NASCAR," White said about helping bring Ram back to the Truck Series. "He liked a lot of the stuff that we've done in building our business. I love challenges, so I decided to do it and here I am at my first Daytona, and I actually have some skin in the game and care who wins the race." Ram first appeared in the Truck Series at the sport's 1995 inception, with Bobby Hamilton later winning the 2004 Truck Series championship, the first title for Ram in the Truck Series. Ram left the Truck Series after the brand closed up shop in 2013 but has returned for the 2026 season with five trucks in the series after partnering with Kaulig Racing. White wa
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URI
Earnings
- 1/28/26 - Miss
URI
Sec Filings
- 2/18/26 - Form 4
- 2/17/26 - Form 3
- 2/13/26 - Form SCHEDULE
- URI's page on the SEC website