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Stock impact report

Veeva Announces Vault CRM Campaign Manager

Veeva Systems Inc. Class A (VEEV) 
Last veeva systems inc. class a earnings: 3/3 04:05 pm Check Earnings Report
Company Research Source: PR Newswire
Marketing automation with seamless integration to sales drives customer centricityBARCELONA, Spain, April 17, 2024 /PRNewswire/ -- Veeva Systems (NYSE: VEEV) today announced Veeva Vault CRM Campaign Manager, a new industry-specific marketing application that simplifies and speeds non-personal promotion to healthcare professionals. Vault CRM Campaign Manager lives in the same Vault as Veeva Vault CRM and shares the same customer data, giving sales and marketing the effortless synchronization needed for true customer centricity. Through orchestrated campaigns, marketing users in Vault CRM work side by side with field CRM users, ensuring content is consistently applied and reused.Features of Vault CRM Campaign Manager include:Campaigns. Users can define a set of campaign actions, such as emails or text messages. Shared assets like email templates, fragments, and landing pages are attached to campaigns, and all activity is tied back to the campaign for compliance and analysis.Segments and Show less Read more
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