Don't Just Listen: Unlock Your B2B Customers' Unspoken Needs [Forbes]
Verra Mobility Corporation - Class A (VRRM)
Last verra mobility corporation - class a earnings: 3/2 04:05 pm
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Source: Forbes
As a general manager, one of the most common pieces of advice you'll hear is: Listen to the voice of the customer. Understand their pain points. Solve their problems with your product or service. It sounds straightforward. But what if the customer doesn't fully grasp their own needs and challenges? What if they can't articulate big-picture problems? Where do you start? Henry Ford is credited with saying, "If I had asked people what they wanted, they would have said faster horses." Customers get trapped in their current reality and ask for incremental improvements instead of thinking about new perspectives and solutions. But a dialog can get them going in the right direction. Common Issues With Asking Customers What They Want • Recency bias: Customers tend to emphasize the immediate firefighting needed to manage today's challenges instead of foundational issues. They're not going to bring up an existential problem facing their whole industry because they're focused on their dail
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VRRM
News
- Did Verra Mobility Corporation (NASDAQ:VRRM) Use Debt To Deliver Its ROE Of 14%? [Yahoo! Finance]Yahoo! Finance
- Verra Mobility Schedules First Quarter 2024 Earnings CallPR Newswire
- Glancy Prongay & Murray LLP Announces Investigation of Verra Mobility Corporation (VRRM) (f/k/a Gores Holdings II, Inc.)Business Wire
- Verra Mobility appoints Cate Prescott as Chief People Officer [Yahoo! Finance]Yahoo! Finance
- Verra Mobility appoints Cate Prescott as Chief People OfficerPR Newswire
VRRM
Earnings
- 2/29/24 - Miss
VRRM
Sec Filings
- 4/8/24 - Form ARS
- 4/8/24 - Form DEFA14A
- 4/8/24 - Form DEF
- VRRM's page on the SEC website