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Stock impact report

Victoria's Secret: Don't See A Recovery Anytime Soon [Seeking Alpha]

Victorias Secret & Co. (VSCO) 
Company Research Source: Seeking Alpha
The company's performance in 4Q24 and 1Q25 has been disappointing, with no major improvements in same-store sales growth. The challenging macro environment and weak consumer spending further hinder VSCO's turnaround efforts, making it important to wait for clear signs of improvement before considering a buy rating. Investment action I recommended a hold rating for Victoria's Secret ( NYSE: VSCO ) when I wrote about it the last time (Early Jan 2023), as I saw no improvements in the turnaround situation yet, despite the valuation seemingly pricing in a successful turnaround in the near term. Indeed, VSCO showed no improvements since, and the share price fell after the 4Q24 results. Based on my current outlook and analysis, I am sticking to a hold rating. The key update in this post is that the stock is now fully in “show me” territory. Management has failed to deliver against expectations set out in 3Q24 as SSSG remained weak in 4Q24 and into 1Q25. In order for me (and I believe Show less Read more
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