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0 -9.08017797147998E-05 0.00104422046672123 -9.08017797147998E-05 0.00971579042949249 0.00342776718423692 0.000817216017433973 0.000817216017433973
Stock impact report

Google’s AI Announcement Is News The Retail Industry Can’t Ignore [Forbes]

Wayfair Inc. Class A (W) 
Last wayfair inc. class a earnings: 2/28 07:00 am Check Earnings Report
US:NYSE Investor Relations: investor.wayfair.com
Company Research Source: Forbes
Google recently announced the launch of Universal Commerce Protocol, a new infrastructure that will enable seamless AI-powered shopping, Native Checkout across AI surfaces, Business Agent in Search and a Direct Offers pilot. Basically, what Google has done is establish a standard protocol for how brands are positioning themselves with AI as the protocol layer between consumers, retailers, and payment systems. AI shopping agents are reshaping digital commerce, autonomously influencing consumer purchasing decisions, and redefining online shopping transactions. With agentic AI, retailers can now provide information and serve up the products that consumers need in the language of consumers. Experts believe UPC is a game-changer for agentic AI shopping. Brainlabs, which manages the search programmatic, paid social and influencer marketing for global brands, said Universal Commerce Protocol is establishing a protocol that any AI solution and ChatGPT can use. “We think that UCP puts Goo Show less Read more
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