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Stock impact report

What Happened To Foam Coolers After Shark Tank? [Yahoo! Finance]

Wayfair Inc. Class A (W) 
Last wayfair inc. class a earnings: 2/28 07:00 am Check Earnings Report
US:NYSE Investor Relations: investor.wayfair.com
Company Research Source: Yahoo! Finance
The pair met while they were both employed at Coleman, another popular cooler company. While Lee was on the sales side of things, Kittle was a designer who had previously worked on established "Shark Tank" brands like Tush Baby and Guardian Bikes. Wanting to shoot their shot with their own original idea, they launched Foam Coolers. According to the duo, Foam was the first ever 100% EVA cooler. Their model combines rubber and foam, which is injected into a cooler shaped mold. The result is a super lightweight and flexible yet surprisingly durable cooler that makes hanging out at the beach or by the pool a breeze. While it isn't necessarily intended for hardcore outdoorsman, Foam provides more of an "every man's" cooler that can truly perform. To prove it, the pair even brought a steamroller to the set. After being quite literally rolled over, the brightly colored cooler remained totally unscathed — and buoyant too! Much like your Crocs, the cooler floats. The foam material also works Show less Read more
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