Hyundai pauses ads on X over brand safety issues [Reuters]
Warner Bros. Discovery, Inc. - Series A (WBD)
Company Research
Source: Reuters
April 19 (Reuters) - South Korea's Hyundai (011760.KS) New Tab , opens new tab said on Friday that it had paused advertising on X, formerly known as Twitter, and is speaking to the Elon Musk-owned social media platform directly about brand safety issues. It was not immediately clear why the auto giant had paused the advertisements on the site, and Reuters has sought a comment. Meanwhile, X did not immediately respond to a Reuters' request for comment. Last November, the White House condemned Musk's endorsement of what it called a "hideous" antisemitic conspiracy theory on X, while major companies such as Walt Disney (DIS.N) New Tab , opens new tab , Warner Bros Discovery (WBD.O) New Tab , opens new tab , and NBCUniversal parent Comcast (CMCSA.O) New Tab , opens new tab paused their advertisements on his social media site. Advertisers have fled the site ever since Musk acquired it in October 2022 and reduced content moderation, resulting in a sharp rise in hate speech on
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