Netflix Will Stop Reporting Quarterly Subscriber Numbers. It Could Be a Big Win for the Streaming Sector. [Yahoo! Finance]
Warner Bros. Discovery, Inc. - Series A (WBD)
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Source: Yahoo! Finance
Instead, it was management's decision to stop reporting quarterly subscriber numbers, which marks a fundamental shift in how investors may view the business. For years, subscriber growth was the benchmark Netflix was judged by. The stock has a history of swinging wildly based on its quarterly subscriber growth and how it compares with management's own guidance and investor expectations. Netflix stopped providing subscriber guidance last year because management believed it was no longer as relevant to understanding the business as overall revenue growth. That move foreshadowed Thursday's decision to stop reporting the metric entirely starting in 2025. Why subscriber growth isn't so important Companies' decisions to stop reporting key metrics often look like obfuscation. Certain metrics might make the company look bad from time to time so management would rather not report them. For example, some companies in the retail and restaurant sector, for example, have stopped reporting
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