Coca-Cola unveils ad campaign with 13 restaurant chains to boost drink sales as diner traffic falls [CNBC]
Wendy's Company (The) (WEN)
Last wendy's company (the) earnings: 2/26 07:00 am
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Source: CNBC
The restaurant industry has been struggling with declining traffic and sluggish sales growth. Drinks are high-margin menu items, helping boost restaurants' sales and profitability. In this article Coca-Cola on Thursday unveiled a new marketing campaign to boost sales of its soda at restaurants as declining traffic and sluggish sales growth challenge both the industry and its top beverage supplier. The campaign marks the first time Coke has released ads featuring multiple restaurant partners. The commercials flash across different consumers ordering their meals at a medley of chains, all ending their orders with the same phrase, “And a Coke.” Across the three spots released Thursday, 13 different chains share the spotlight: Arby's, Culver's, Domino's Pizza , Five Guys, Jack in the Box , Jimmy John's, Panda Express, Popeyes, Sonic, Wendy's , Whataburger, White Castle and Wingstop For restaurants, drinks — even a simple Coke — are high-margin menu items, helping lift profits
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WEN
Earnings
- 2/13/26 - Beat
WEN
Sec Filings
- 4/7/26 - Form 4
- 4/7/26 - Form 4
- 4/7/26 - Form 4
- WEN's page on the SEC website