Viral TikTok jingle lands Dr Pepper national ad as brands rush to copy the formula [FOX News]
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Source: FOX News
It turns out singing on TikTok can land you a national advertising deal. A viral TikTok jingle celebrating Dr Pepper caught the attention of the soda giant, ultimately earning the tune a coveted national ad placement that aired during a prime-time championship sports broadcast. "I have a theme song for Dr Pepper," the TikTok creator declared. "Dr Pepper baaaaaby, it's good and nice! Doo. Doo. Doo." The 11-second clip, posted by TikTok creator @romeosshow , has amassed over 40 million views. The 26-year-old creator said the jingle was posted "impulsively," explaining a sense of urgency to act before someone else beat them to the idea. "Had to act on this before someone got sent this in a dream and steal it from me," Romeo wrote in the post. All it took was a quick jingle and a well-placed brand tag of one of the most popular soda brands in America. "@Dr Pepper, please get back to me with a proposition we can make thousands together," Romeo wrote in the video's caption.
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