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Stock impact report

WPP Named World’s Most Effective Communications Company for the Eighth Successive Year

WPP plc American Depositary Shares (WPP) 
US:NYSE Investor Relations: wpp.com/wpp/investor/financialnews
Company Research Source: Business Wire
Effie Index recognises companies that deliver measurable business results for clients NEW YORK & LONDON--(BUSINESS WIRE)-- WPP (NYSE: WPP) has been ranked as the most effective marketing communications company in the world in the 2019 Effie Index. The award, which WPP has won for the last eight years, is the industry’s benchmark for effectiveness in terms of demonstrable results for clients. The Index rankings reflect companies’ cumulative success in 46 national, regional and multinational Effie Awards competitions, based on 3,753 finalists and winning entries during 2018. The case studies put forward by every brand and company featured in the Effie Index are subject to rigorous evaluation by expert industry judges, who examine and debate each case’s strategic communications challenges and objectives, the idea, how the idea was brought to life through creative, and the results it Show less Read more
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