In-Game Advertising Market Analysis & Growth Forecasts 2019-2029, Featuring Blizzard Entertainment, Electronic Arts, Motive Interactive, Playwire, RapidFire, Blizzard Entertainment and Fra...
WPP plc American Depositary Shares (WPP)
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Source: Yahoo! Finance
Dublin, April 15, 2024 (GLOBE NEWSWIRE) -- The "In-Game Advertising - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2019 - 2029" report has been added to ResearchAndMarkets.com's offering. The Global In-Game Advertising market is valued at USD 7.85 billion in the current year and is expected to register a CAGR of 11.35% during the forecast period to reach a value of USD 13.43 billion by the next five years. In-game advertising market growth is anticipated to benefit from rising social and mobile gaming interest. Commercials, billboards, and backdrop graphics may be used in desktop and mobile games, including advertising. Additionally, because these ads aren't disruptive, gamers may experience the game more seamlessly. In-game commercials are anticipated to have a more substantial audio-visual impact and leave viewers with positive and enduring product impressions. Key Highlights Real-time bidding (RTB) and artificial intelligence (AI) are utilized to pla
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News
- Ad land faces job crunch as companies scale back spending [Yahoo! Finance]Yahoo! Finance
- How Companies Can Avoid Political Arguments From Becoming A Crisis [Forbes]Forbes
- WPP (LON:WPP) Is Due To Pay A Dividend Of £0.244 [Yahoo! Finance]Yahoo! Finance
- The Lacek Group Tackles "Next-Gen Engagement Marketing" in New White PaperPR Web
- Digital Ads Announces Expansion of Multi-Faceted Practices in Different Industries [Yahoo! Finance]Yahoo! Finance
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Sec Filings
- 4/25/24 - Form 6-K
- 4/5/24 - Form SC
- 4/2/24 - Form 6-K
- WPP's page on the SEC website