Kantar Media enters new era as Fifty5Blue following $1B sale [Yahoo! Finance]
WPP plc American Depositary Shares (WPP)
US:NYSE Investor Relations:
wpp.com/wpp/investor/financialnews
Company Research
Source: Yahoo! Finance
Dive Brief: Kantar Media is changing its name to Fifty5Blue following the division's sale to private-equity firm H.I.G. Capital for roughly $1 billion last August, according to a press release A new visual identity is meant to communicate clarity, focus and confidence and move past historic ties with Kantar Group. In addition, Fifty5Blue is ramping up investments in artificial intelligence that can help clients interpret its data sets. Fifty5Blue is preserving its established product lineup and assets like Ibope, TGI and TechEdge to offer continuity to clients. The deal with H.I.G. Capital aligns with rising private-equity interest in the agency and ad-tech worlds. Dive Insight: Kantar Media rebranding is a natural next step following the sale of the business to alternative investment firm H.I.G. Capital last year . Beyond aesthetic changes, inclusive of a new blue-and-white logo and visual identity, the shift to Fifty5Blue entails a step up in work around AI tools that can
Show less
Read more
Impact Snapshot
Event Time:
WPP
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
WPP alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
WPP alerts
High impacting WPP plc American Depositary Shares news events
Weekly update
A roundup of the hottest topics
WPP
News
- GREATER DES MOINES DEFIES NATIONAL TRENDS AS IT NEARS ONE MILLION RESIDENTS [Yahoo! Finance]Yahoo! Finance
- Amid Britney Spears' arrest, a look back at her career in photos [USA TODAY]USA TODAY
- KASSO FEST SKATE & SOUND Taps Red Bull as Official Media Partner and Reveals Full Artist Lineup, DJ, Event Host, Schedule, and Added Skaters Ahead of Two-Day FestivalPR Web
- Konovo Names Jessica Santos as Chief Compliance and Privacy Officer [Yahoo! Finance]Yahoo! Finance
- Martin Midstream Partners Announces 2025 K-1 Tax Package Availability [Yahoo! Finance]Yahoo! Finance
WPP
Sec Filings
- 3/2/26 - Form 6-K
- 2/26/26 - Form 6-K
- 2/26/26 - Form 6-K
- WPP's page on the SEC website