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Stock impact report

Narvar Report Finds Two-Thirds Of Shoppers Feel Stressed After Making A Purchase [Forbes]

Warby Parker Inc. (WRBY) 
Company Research Source: Forbes
Frustration over making returns, porch piracy and the worsening economy are cutting into retail sales as 40% of consumers in 2025 abandoned their carts, according to a survey from Narvar, a top platform for intelligent personalization. The company powers more than 1,500 brands including LVMH, Sephora, Levi's and Warby Parker. Rising theft, delivery failures and inconsistent communication have turned the returns experience into one of the biggest sources of friction for retailers struggling to protect margins and loyalty, Navar said in its new 2025 State of Post-Purchase report. “There are clear signals that consumers are looking for certainty,” said Anisa Kumar, CEO of Narvar, in an interview. “Retailers that treat post-purchase as a strategic extension of their brand, not just a logistics function, will be best positioned to build and sustain loyalty in a market where expectations continue to rise. “In a volatile economy marked by rising costs and cautious consumers, shopper tr Show less Read more
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