Appier Powers Rev Edition Thailand to New Heights with AI-Driven Marketing Campaign [Yahoo! Finance]
Wolverine World Wide, Inc. (WWW)
Last wolverine world wide, inc. earnings: 4/22 06:30 am
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Source: Yahoo! Finance
decision-making, is proud to announce the success of its recent collaboration with Rev Edition . Appier's AIQUA platform introduced a groundbreaking solution for Rev Edition, enabling personalized product recommendations and enhancing user engagement across multiple channels, including eDMs, in-web, SMS, and social channels. This AI-driven approach allowed for precise A/B testing, with 50% of users receiving random recommendations and the other 50% benefiting from AIQUA's tailored suggestions, significantly improving Click-Through Rates (CTR) by 175%. Rev Edition is Thailand's premier importer, distributor, and retail manager of top sports and fashion lifestyle brands. Since its inception in 2000, Rev Edition has been at the forefront of the sports retail industry, boasting the first NIKE Flagship Store in Thailand and managing an impressive portfolio, including HOKA, Saucony, Champion, and more, across its 159 branches and e-commerce platforms. The sporting goods and equipment ma
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Earnings
- 2/21/24 - Beat
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Sec Filings
- 3/20/24 - Form ARS
- 3/20/24 - Form DEFA14A
- 3/20/24 - Form DEF
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