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0 0.00373412994772223 0.00672143390589991 0.00821508588498875 0.00821508588498875 0.00672143390589991 0.00970873786407773 0.00821508588498875
Stock impact report

Comscore and TiVo Announce Partnership to Power Cross-Platform Audience Measurement Across Linear and Streaming [Yahoo! Finance]

Xperi Inc. (XPER) 
Last xperi inc. earnings: 11/2 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.xperi.com
Company Research Source: Yahoo! Finance
consumer behaviors, and TiVo, a wholly owned subsidiary of entertainment technology company Xperi Inc. (NYSE: XPER) today announced a strategic partnership to integrate TiVo's enriched program metadata across Comscore's cross-platform audience measurement, unifying content identification across linear TV, streaming, and digital. The collaboration brings together measurement across linear, CTV, FAST, and streaming into a unified, trusted view of content, empowering buyers and sellers with a clearer understanding of today's audiences. The partnership is designed to benefit Comscore customers by enabling: A single view of audiences across linear and streaming, so buyers and sellers can see true reach and frequency without double-counting. Fewer missed impressions and less wasted spend, so campaigns deliver as promised with fewer costly makegoods. Faster, more reliable operations that save time and reduce costly errors. Future-proofed measurement that scales with new distribut Show less Read more
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