Zendesk pushes into Salesforce's turf with new sales tool [CNBC]
Zendesk, Inc. (ZEN)
Last zendesk, inc. earnings: 4/30 04:16 pm
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Source: CNBC
Cloud customer-support software company Zendesk on Tuesday announced a new tool for salespeople and a compatible system for developing custom applications. The moves could help Zendesk compete for important deals against archrival Salesforce , as well as Microsoft . Salesforce tried and failed to buy Zendesk around 2011, CNBC previously reported. It bought another customer service company, Assistly, and in 2012 rebranded it to Desk.com, an oblique reference to Zendesk. Now Zendesk is countering by introducing technology for sales, which is the core of Salesforce's business. We know from a lot of our customers that whatever they do in customer service, often a big part of that is actually related to their sales processes, Zendesk CEO Mikkel Svane told CNBC in an interview. The Zendesk Sell tool will cost $19 per user per month and could help Zendesk to draw more revenue from its existing customers. It's based on a product called Base, which Zendesk gained i
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