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0 0.0339168490153173 0.0317286652078774 0.0317286652078774 0.0131291028446389 0.0153063457330415 -0.0131947483588621 -0.0153172866520788
Stock impact report

Zeta Partners with Snowflake to Announce New Suite of Joint Offerings Accelerating Enterprise Adoption of Data-Driven Marketing

Zeta Global Holdings Corp. Class A (ZETA) 
Company Research Source: Business Wire
Customers can activate campaigns faster with more precision by integrating and enriching Snowflake records with Zeta’s CDP and Identity Graph NEW YORK--(BUSINESS WIRE)--Zeta (NYSE: ZETA), a data-driven marketing technology company that empowers enterprises to acquire, grow, and retain customers, today announced a partnership with Snowflake, the Data Cloud company, and the launch of two cutting-edge products. A presentation on the new offerings will be hosted at Zeta’s annual customer event, Zeta Live, today at 12:40pm EST between Zeta EVP Technology Strategy, Matthew Mobley, and Snowflake’s Head of Media, Entertainment, and Advertising, Bill Stratton.With Zeta Connect, Powered by Snowflake, enterprises can integrate their Snowflake instance with the Zeta CDP+ in a matter of hours. This integration eliminates layers of complexity and accelerates the launch of a data-driven marketing ecosystem.The joint offerings enhance and extend the deep integration between the two companies that Show less Read more
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