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Stock impact report

Zuora Partners with Global Video Game Publisher Ubisoft to Power Its Subscription Services [Yahoo! Finance]

Zuora, Inc. Class A (ZUO) 
Last zuora, inc. class a earnings: 3/12 04:12 pm Check Earnings Report
Company Research Source: Yahoo! Finance
global video game publisher Ubisoft has adopted Zuora to power its Ubisoft+ and Rocksmith+ subscription services. Over the course of the partnership, Ubisoft has leveraged Zuora to scale its subscription business, automating and reducing friction in the billing, accounting and payment processes to accommodate online traffic increases of up to 200% during new game releases. "Today's video game market is extremely concentrated, which makes it even more critical to build direct relationships with players," said Casilda Sánchez-Blanco, Product Lead at Ubisoft. "To succeed in this ultra-competitive sector, Ubisoft needs to be on the cutting edge of technological innovation to build games that resonate. Insights from our subscription services help us do this. With Zuora, we can design the right offering for each player and navigate volume surges to ensure players have the best experience." Zuora has helped Ubisoft to customize billing and payments needs based on the subscriber. And afte Show less Read more
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