Fleet Feet Concept Store Is A Sign Of Hope Amid An Accelerating Retail Apocalypse [Forbes]
Amazon.com, Inc. (AMZN)
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Source: Forbes
Last week Fleet Feet announced a new “ inventory-less ” concept store in Portland, Oregon. According to reports, the store, aptly dubbed the “Fleet Street Drop Shop,” will carry shoes for try-on in 35 of the most popular men’s and women’s shoe sizes, offer 3D foot scanning, and ship products to customers in two days, free of charge. It is a move that should be roundly applauded. At at time when many legacy bricks-and-mortar retailers with far more resources at their disposal focus on incremental ideas with silly names like Polaris (Macy’s) or invite the enemy inside their walls with do-nothing, highly publicized partnerships ( Kohl’s and Amazon ), here stands Fleet Feet, with only 187 stores nationwide, headquartered in Carrboro, North Carolina, making good on its name in more ways than one. Quality concept work is vital to any retailer’s long-term success. It is what year in and year out separates Amazon and others from the rest of the pack. Amazon Go Amazon 4-star Nordstrom Local Sa
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