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Stock impact report

Brilliant Earth Unveils the Next Chapter of Its Retail Strategy with a Reimagined Beverly Hills Showroom Concept

Brilliant Earth Group, Inc. (BRLT) 
Company Research Source: GlobeNewswire
BEVERLY HILLS, Calif., Jan. 29, 2026 (GLOBE NEWSWIRE) -- Brilliant Earth Group, Inc. (“Brilliant Earth” or the “Company”) (Nasdaq: BRLT), a leader in ethically sourced fine jewelry, today unveiled its Showroom of the Future, the next evolution of the Company’s retail strategy. The concept is brought to life through a completely reimagined Beverly Hills flagship showroom. Since its founding in 2005, Brilliant Earth has approached physical retail differently. Rather than building a traditional store network, the Company has focused on experience-led destination showrooms designed to complement digital discovery, deepen trust, and support customers during some of life’s most meaningful moments. Over two decades, this philosophy has guided the Company’s omnichannel growth, prioritizing personalization, expert guidance, and long-term relationships. The Beverly Hills flagship represents the boldest expression of that strategy to date. “For us, this moment is about deepening how people Show less Read more
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