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Stock impact report

Marketers Are Building Millions Of AI Agents. What Does That Mean For The Rest Of Us? [Forbes]

EASYJET PLC S/ADR (ESYJY) 
NASDAQ:AMEX Investor Relations: corporate.easyjet.com/investors.aspx
Company Research Source: Forbes
capabilities that they say will help brands know us, feel our pain, understand our frustrations, intuit our desires and always send the right message at the right time to give us exactly what we want. But is that true? Or will consumers feel outgunned and manipulated by brands with seemingly god-like powers of knowing too much? At its Forge conference in Las Vegas last week, customer engagement platform Braze unveiled a sweeping set of AI and platform innovations designed to transform how brands interact with their customers. The centerpiece: AI agents: autonomous systems that can analyze terabytes of data, optimize campaigns, and craft content on behalf of marketers. Everyone's making agents. OpenAI recently released agentic capabilities inside ChatGPT, and yesterday announced an agent builder at its DevDay event. Competitor Anthropic, which makes the Claude LLM, announced its Agent SDK yesterday too, as did the AI voice startup Eleven Labs. AI agent use in customer service gre Show less Read more
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