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Stock impact report

Experian Introduces the Next Evolution of Its “BFF” Campaign

EXPERIAN PLC S/ADR (EXPGY) 
NASDAQ:AMEX Investor Relations: experianplc.com/investors
Company Research Source: Business Wire
Actor Sam Richardson returns as consumers’ transcendent Big Financial Friend in a new spot bringing humor, wisdom, and support to the moments when finances take over everything else COSTA MESA, Calif.--(BUSINESS WIRE)--When financial stress takes over, it drowns out everything that truly matters in life. Experian knows this reality all too well and that's why the company has evolved its award-winning “Big Financial Friend” (BFF) campaign to deliver even more powerful, relatable support. Launching this week, the next bold chapter reintroduces the 12-foot-tall BFF—brought to life once again by the brilliantly deadpan actor Sam Richardson—as consumers’ unwavering financial companion.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260323678767/en/Actor Sam Richardson returns as consumers’ transcendent Big Financial Friend in a new spot bringing humor, wisdom, and support to the moments when finances take over everything else. Show less Read more
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