Blockchain tech could be the answer to uncovering deepfakes and validating content [TechCrunch]
Fox Corporation - Class B (FOX)
Last fox corporation - class b earnings: 5/10 04:03 pm
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Source: TechCrunch
Fox and Polygon launched Verify, a protocol that aims to protect their IP while letting consumers verify the authenticity of content. And since then, government regulatory committees, publishers and others have seen this as a viable solution to a “today problem,” Melody Hildebrandt, CTO of Fox Corp., said on TechCrunch's Chain Reaction podcast info Sorry, this content may not be available in your geographic region. Hildebrandt said she's bullish that more news outlets, media companies and others will integrate this technology as AI technology goes into the mainstream. It may be beneficial to both AI companies and creators: The models gain knowledge and outlets and individuals can verify their work. And it's important for end users, who are uncertain about whether the content they're consuming is trustworthy or not, Mike Blank, COO at Polygon Labs, said during the episode. “There's obviously the beat on the hill,” Hildebrandt said. Although most publishers want to participate
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