SiriusXM Media Becomes Exclusive Audio Advertising Representative for YouTube in the United States [TheStreet.com]
Liberty Media Corporation - Series C Liberty Formula One (FWONK)
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Source: TheStreet.com
PR Newswire NEW YORK, April 22, 2026 YouTube, Home of The World's Number One Podcast Platform and a Leading Music Service, Chooses Audio Ad Powerhouse SiriusXM Media as Its Exclusive Audio Sales Representative in the U.S. New Deal Cements SiriusXM's Leadership In Powering The Largest Ad-Supported Audio Ecosystem And Gives Brands Exclusive Access To YouTube's Audio-First Inventory NEW YORK April 22, 2026 /PRNewswire/ -- SiriusXM (NASDAQ: SIRI) today announced a new audio advertising partnership with Google that connects YouTube to one of the largest audio advertising platforms in North America. The agreement makes SiriusXM Media, the advertising group representing SiriusXM, Pandora, and expansive Streaming and Podcast Networks, the exclusive advertising representative of YouTube audio advertising inventory in the U.S. This will provide advertisers access to guaranteed impressions at scale for the first time, backed by similar sophisticated targeting and measurement as YouTube'
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- FWONK's page on the SEC website