Heineken® 0.0 partners with Playtomic to bring exclusive benefits to padel players across the globe
HEINEKEN N V S/ADR (HEINY)
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theheinekencompany.com/investors
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Source: GlobeNewswire
Heineken® 0.0 has entered a multi-year deal with Playtomic, expanding its sponsorships in padel across every level of the sportPadel players will benefit from exclusive social moments designed by Heineken® 0.0 and Playtomic to elevate padel experiences around the worldThe partnership kicks off in December featuring the launch of Open Matches by Heineken® 0.0 in Barcelona AMSTERDAM, Nov. 19, 2025 (GLOBE NEWSWIRE) -- Heineken® 0.0 has expanded its global presence in padel, announcing a partnership with Playtomic, the world’s largest global racket-sports community set to launch with an interactive event in December. Playtomic is the leading racket sports booking platform and provides Heineken® 0.0 with a direct connection to its millions of community members across 66 countries. Together, the brands will take a fresh approach to connecting players by curating bespoke experiences designed to reflect each brand’s shared belief in quality socialising. A core element of the partnership
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