Why Your Small Business Needs a Customer Retention Strategy [Yahoo! Finance]
HubSpot, Inc. (HUBS)
Last hubspot, inc. earnings: 2/12 04:11 pm
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Source: Yahoo! Finance
always feels great to land a new sale or launch a product in a new market. But one of the most important ways to make sure your business succeeds for the long term is not just selling to new customers -- it's keeping your existing customers. Customer retention is a sometimes-overlooked strategy for small business marketing. After all, it's easy to find small business marketing software that promises to help improve sales and find new customers. But where's the customer retention software? Let's look at a few big-picture ideas for what customer retention means for your small business, and how to make more money just by selling to the people who already know and love your product or service. Customer retention for small businesses: What it means Customer retention is a measure of how many customers you keep. A high rate of customer retention means that your customers are loyal and likely to keep making repeat purchases over the long term. Higher customer retention rates can mean
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HUBS
Earnings
- 5/8/24 - Beat
HUBS
Sec Filings
- 5/22/24 - Form 144
- 5/21/24 - Form 144
- 5/20/24 - Form 4
- HUBS's page on the SEC website