How Coca-Cola conquered the world and captivated America's imagination [USA TODAY]
Coca-Cola Company (The) (KO)
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Source: USA TODAY
This story is part of the Iconic Brands series, a USA TODAY network project showcasing the companies and brands that helped shape the nation's identity, economy and culture. The series celebrates American ingenuity with a deeply reported examination of how brands intersect with history, community and everyday life in celebration of the nation's 250th anniversary. Find more at https://usatoday.com/usa250/iconic-brands A proposal. A homecoming. A new adventure. These are some of the scenes that sightseeing families packed into the World of Coca-Cola museum in Atlanta, Georgia, take in as they start their dive into the brand's 100-plus-year history. Coke's “Moments of Happiness” video lasts a little more than five minutes and aims to show viewers in that time how Coca-Cola – the beverage and the brand – plays its part in the good times. Then there's the origin story, explained from Coca-Cola's perspective in its museum as part of the company's official history. John S. Pemberton,
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News
- Georgia Tech planning to buy North Avenue property from Coca-Cola for over $31 million [CBS News]CBS News
- UBS Turns Slightly More Positive on Coca-Cola (KO), Notes Improving Trends [Yahoo! Finance]Yahoo! Finance
- Coca-Cola's New People Chief And What It Means For KO Investors [Yahoo! Finance]Yahoo! Finance
- Minute Maid Spiked Taps Action Bronson for Campaign [Yahoo! Finance]Yahoo! Finance
- The Coca-Cola Company Selects New Global Chief People Officer [Yahoo! Finance]Yahoo! Finance
KO
Earnings
- 2/10/26 - Beat
KO
Sec Filings
- 4/8/26 - Form 3
- 4/7/26 - Form 3
- 4/7/26 - Form 3
- KO's page on the SEC website