Iconic Nokia 3210 Returns Amid Dumb Phone Renaissance [CNET News]
Mattel, Inc. (MAT)
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Source: CNET News
The year was 1999, and when we weren't busy panicking about the millennium bug or still mourning Geri Halliwell's departure from the Spice Girls, we were stealing our parents' phones to try for a new high score on Snake. That's how I remember the heyday of the Nokia 3210, an iconic device that made a comeback this week with a fresh lick of paint and updated technology to make it 2024 ready. Finnish phone maker HMD has released the Nokia 3210 as a new generation of kids seek out dumb phones that allow them to stay connected away from doomscrolling. The company is a market leader in the feature phone category, and this year alone has already announced a Barbie flip phone in collaboration with Mattel, and the Heineken-branded Boring phone . The company is tapping into a mix of nostalgia and concern from young people that they spend too much time attached to their screens to produce a variety of dumb devices that should suit a wide range of people. This time around, the 3210 packs a
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- 5/10/24 - Form 144
- MAT's page on the SEC website