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Stock impact report

Restaurants that don't accept cash upset some customers, but they reap benefits [Los Angeles Times (CA)]

McDonald's Corporation (MCD) 
Last mcdonald's corporation earnings: 4/30 06:58 am Check Earnings Report
Restaurants that don't accept cash upset some customers, but they reap benefits The lunchtime lines at Dos Toros move faster these days — customers don't fumble for bills or coins, and employees don't make change. Since around New Year's, the Mexican food chain has been cashless. "For the vast majority of customers, there's no reaction at all; they're already paying with their cards. And the significant majority of cash customers don't have any problem with it either," says co-owner Leo Kremer, who has 14 stores in New York and one in Chicago. If people do try to use cash, employees explain the reasons for the change — faster service for customers, saving the business time and money. The cashless trend among small and midsize businesses is fairly new. Many of the companies adopting the policy are restaurants with menus and prices more upscale than fast-food chains, but service that aims to be almost as quick as a McDonald's or Subway. During a busy lunch hour with customers lined up a Show less Read more
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