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Stock impact report

MediaCo Announces Historic Audience Growth for EstrellaTV in 2025

Mediaco Holding Inc. - Class A (MDIA) 
Company Research Source: Business Wire
NEW YORK--(BUSINESS WIRE)--MediaCo Holding Inc. (Nasdaq: MDIA) today announced that EstrellaTV delivered historic audience growth in 2025, marking a major inflection point for the network and its strongest performance in more than a decade among Adults 18–49 in prime time.In 2025, EstrellaTV posted a +14% year-over-year increase in P18–49 Mon–Sun prime, representing the network’s first annual prime-time growth since 2018. Based on Panel Only Data across 16 years of January–December tracking (since 2011), this performance more than doubles the network’s previous record annual gain of +6%, making 2025 the strongest growth year in EstrellaTV’s history.“This is a true turning point for EstrellaTV,” said Albert Rodriguez, CEO of MediaCo Holding Inc. “We made a deliberate commitment to invest in the content, talent, and strategy needed to better serve today’s U.S. Hispanic audience and the results speak for themselves. 2025 proved that when you deliver culturally relevant, high-impact p Show less Read more
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