MediaCo’s EstrellaTV Rewrites History with Record-Breaking Prime Time Growth, Leading All Broadcast Networks in 2025
Mediaco Holding Inc. - Class A (MDIA)
Company Research
Source: Business Wire
NEW YORK,--(BUSINESS WIRE)--MediaCo Holding Inc. (Nasdaq: MDIA) today announced that its flagship Spanish-language network, EstrellaTV, has achieved its largest annual Year-over-Year (YoY) P18-49 prime time percentage growth in network history at +14% for 2025. This historic gain marks the first annual growth for any Spanish-language TV broadcast network in the last four years.While the broader industry faced audience erosion, EstrellaTV’s 14% surge stood in stark contrast to its primary competitors: Telemundo fell -7%, Univision dropped -8%, and UniMás declined -17%.“These historic numbers validate our strategic vision for MediaCo as a leader in the multicultural media space,” said Soo Kim, Managing Partner, and Chief Investment Officer of Standard General. “By outperforming every other broadcast network in terms of growth percentage, EstrellaTV is proving that high-quality, culturally relevant programming remains a massive draw for the P18-49 demographic. We are not just partici
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- Strong week for MediaCo Holding (NASDAQ:MDIA) shareholders doesn't alleviate pain of five-year loss [Yahoo! Finance]Yahoo! Finance
- MediaCo's EstrellaTV Rewrites History with Record-Breaking Prime Time Growth, Leading All Broadcast Networks in 2025 [Yahoo! Finance]Yahoo! Finance
- MediaCo's EstrellaTV Extends Breakout Momentum to Start 2026, Delivering Category-Leading Prime Time Growth [Yahoo! Finance]Yahoo! Finance
- MediaCo’s EstrellaTV Extends Breakout Momentum to Start 2026, Delivering Category-Leading Prime Time GrowthBusiness Wire
- MediaCo Appoints Maire Mason to Lead Local Radio and Television Operations, Driving Major New York Market Shift [Yahoo! Finance]Yahoo! Finance
MDIA
Sec Filings
- 12/22/25 - Form 8-K
- 11/25/25 - Form 8-K
- MDIA's page on the SEC website