Tesla Needs Lower Margins To Capitalize On Long-Term EV Growth [Seeking Alpha]
NISSAN MOTOR LTD S/ADR (NSANY)
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Source: Seeking Alpha
Tesla (NASDAQ:TSLAbest ever first quarterEV Market and GrowthSource:ElectrekTesla's unveiling of the Model 3 in late 2017 started to increase its market share against the traditional carmakers leading in EV sales (Nissan (OTCPK:NSANYGMTMHowever, the total market share of EV vehicles (shown below) in the US remains tiny. From 2019 (2020 data from EEI on EV data has not yet been updated), the total market share of EV vehicles lies at 1.8%, up slightly from 2018.Reports by BNEFSource: BNEFThe overall EV market is not led by the US - instead, it is led by China (with the largest population) and Europe, as the focus on renewable energy is higher. The total EV market has been predicted to increase eight-fold by 2030, with total units around 27 million. Tesla's2019 delivery forecastandCheaper Batteries are KeyWith EV cars, the production cost of the battery has been keeping car prices higher, not only with Tesla but with other companies as well. Battery costs still account for almost one-thi
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