Kellogg looks to sell Keebler, Famous Amos cookie brands [MarketWatch]
News Corporation - Class B (NWS)
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Source: MarketWatch
Kellogg looks to sell Keebler, Famous Amos cookie brands Kellogg Co. K, -1.09% said late Monday it's looking to sell off its cookies and fruit snacks businesses to focus more on its core products. The cookie brands include Keebler, Famous Amos, Mother's and Murray brands, while the fruit snacks brands include the Stretch Island brand, Kellogg said. In North America, the company also said it was consolidating its morning foods, snacks and frozen foods segments into one unit, and consolidating its sales teams in those areas. Kellogg shares were flat after hours, having declined 1.1% to close at $64.30 in the regular session. Have breaking news sent to your inbox. Subscribe to MarketWatch's free Bulletin emails. Sign up here.
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