How Smarter ‘Word Games' Might Help Save The News Business [Forbes]
New York Times Company (The) (NYT)
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Source: Forbes
The double entendre here refers to both the increasing reliance on Wordle and its “soft news” brethren as well as tyranny of “blocklists” that have wreaked havoc with digital news advertising. And an upfront warning (no pun intended) – there are a lot of quotation marks here because even the very definitions of what is “news” lack consensus in our divided times – so judge (me) accordingly. It doesn't take a 60 Minutes investigation to tell any of us how challenging the news business is in the U.S. these days. Newspapers and magazines have been in an unending downward spiral for over two decades, and the digital “paywall” has had success for a small handful of traditional publications such as the Wall Street Journal and the New York Times New York Times . Accelerating cord-cutting in cable and satellite TV has robbed the cable news networks of the predictable growth pathway from subscriber fees, expanding audiences and ad dollars. Local news has been particularly devasted , with 2.5
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